Monday’s opening keynote address by Brent Leary, Partner, CRM Essentials, is now online.
OPENING KEYNOTE — Evolving Community Engagement: What Would Amazon & Google Do?
April 8, 2013 – 8:45 AM – 9:45 AM - Brent Leary, Partner, CRM Essentials
Two of the biggest players in the information world, Amazon and Google, are competitors and role models for libraries. Rebecca Jones interviews our speaker, a customer relationship management (CRM) expert, about Amazon from a customer perspective. Both speakers provide some insights and provocative challenges for those of us in the information business.