That libraries are jumping into social media with the same joy that small children evince about jumping into swimming pools on hot days is indisputable. Measuring the impact of these social media is another thing altogether.
The person I heard quoted the most during ALA wasn’t even in Chicago. It was Clay Shirky, author of Here Comes Everybody. At least 3 different people quoted his comment about technology from page 105, “Communications tools don’t get socially interesting until they get technologically boring.” (Or were they remembering his appearance last May on [...]
Need help justifying your existence? Who doesn’t these days. You may find help from a company called Counting Opinions, one of the exhibitors at the ALA Expo this year. According to the headline on its promotional brochure Counting Opinions offers “Evidence-based management for advocacy and continuous improvement” at your library. I spoke with company representative [...]