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Smart Search: The New Frontier

Greg Notess may be retired from Montana State University Library but he’s not lost his interest in search technology. He reviewed some new directions that search is taking. Overall changes include search engines putting mobile first, discover and push emphasized over search, the devolution of searchbox to question mark , search becoming hard to find (the magnifying glass icon), and sites with no search capabilities, such a Springshare or no “about us” (looking at you, MarketWatch.com).

Search input can now be graphical, as with reverse image searching, or vocal, when you speak your search query. In the future, we may see gestures as controlling search. Machine learning is closely tied to your location, search history, profiled information. Many of the AR and AI technologies Greg showed seem to be more relevant to shopping than libraries, although the Google Maps new functionality that lets you see your route when walking has general interest.

 

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