What better way to start Internet Librarian than attending, the preconference workshop on Building Smarter Searchers. Super Searchers Mary Ellen Bates, Marydee Ojala, Greg Notess, Gary Price, and Daniel Lee provided a full day of practical information, insights into search strategies, and a look toward the future. The takeaways included the shift to mobile first (both as the device people use to search and the relevance ranking of results), the idea the your first search is for you not your clients, the need to use multiple search engines, and how to present your results in a meaningful way.
What does the future hold? More reliance of search engines on artificial intelligence, machine learning, and predictive analytics to determine search results relevance. This apples not only to web search engines but to library subscription databases.
If you didn’t manage to catch WebSearch University Presents Searcher Academy in Monterey, we’ll do it again at Computers in Libraries in the Washington DC area on Marcch 30, 2020, but with updated information.